In this Down Market, you would think they would offer a bigger incentive.
To current owners they could offer long term 2.99 percent financing, a generous trade in allowance and knock $2500.00 off the top, and a generous rebate on BDM parts bought in the first year since purchase.
New Buyers: 4.99%, and down payment match, some kind of parts rebate in first year of ownership..
They are only selling about 4000 bikes this year, down about 20% from 2006. With the right incentives, they could have an awesome sales year.
I bet they would sell a few more which will lead to where BDM really makes their money - the add on's and parts.
Just my .02